Services : 

  • Short-form content creation
  • Concept development and creative direction
  • Shooting and excecution

Services : 

  • Short-form content creation
  • Concept development and
    creative direction
  • Shooting and excecution

Overview

Mothercare was founded with a simple, clear goal in mind; to provide everything for the mother-to-be and her baby. Mothercare has grown into a global business with over 700 stores across more than 30 markets. As a notable specialist retailer with decades of experience in all things baby-related, they are passionate about helping parents and children create their life stories.
Mothercare offers support for every step of the parenting journey. What started as a small range of baby and children’s clothing now extends to nursery essentials, pushchairs and car seats, maternity must-haves, toys, and more. Designing with families in mind, they also partner with well-known brands to offer innovative and purposeful products underpinned by safety and quality, making parenting easier and keeping children happy too.

But helping parents isn’t just about the products. Drawing on years of experience and a network of trusted experts, Mothercare offers advice and guidance for milestone moments and difficult days, for hospital bags and back-to-school checklists, and for all the questions mums and dads have. Combined with an ever-growing range of products that meet customers’ needs, they are the go-to brand for all things parenting.

60-year-old brand on Tiktok

Field: Specialist retailer

Concept Description:

We realized how people are now loving quick and snappy content. So, we decided to blend the two. Our project is a tribute to our cherished memories with Mother Care and our mission to keep it hip and happening for generations to come.
Short-form content is where it’s at for people of all ages. So, we decided to bring these fresh trends to this classic brand, reminding everyone that they’re still around and totally awesome.
Every single Baker on the team has some special memory with Mother Care. Their range of cool products has always been a hit with parents.

Concept Benefit:

The bakers have given this beloved brand a new lease on life. They’re not just staying relevant but also becoming the cool choice for parents. It’s a win-win, reviving a brand we all adore and making it irresistible to a wider crowd.

Numbers and Achievements:

Likes
0 K+
Reach
0 M+
Engagement
0 K+

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