THE BRIEF:

Salone Del Mobile is a furniture fair in Milan, Italy. It’s where furniture designs and furnishing exports from different countries are present. Baker Media had the privilege of traveling to Milan to document the showcase on time. Every aspect of the fair
was covered, from a main commercial video to social media short clips.

CLIENT :

Mithaq Real Estate

HOW THE IDEA CAME UP:

This event is something new to the community, the objective to spread awareness and explore new found directions to improve the society by reusing and recycling materials that were disregarded during the Covid pandemic. This led to an opportunity that cannot be missed, with Al Mithaq touching into new ventures for real estate here in Kuwait.

THE VALUE IT ADDED:

After witnessing the unique collaborative spirit that took place in Salone Del Mobile, Milan; Al Mithaq formed new ways through Baker Media to innovate and restructure the real estate dealings here in Kuwait and furthermore, create a sense of educating the masses on comfort and luxury appropriately.