Services :
- Short-form content creation
- Concept development and creative direction
- Shooting and execution
Services :
- Short-form content creation
- Concept development and
creative direction - Shooting and execution
Overview
FORTHING, in the sense of this vehicle’s name, is a representation of a lion that has been sleeping for a long time and is ready to be awakened. It has stored su icient energy to stand up to a new era and is ready to be the king of the market with the posture of awakening and moving forward… with certainly and trust. Lions are the mirroring reflection of bravery, confident, strength and power. It indicates FORTHING’s attitude of bravery, self-confidence, fearlessness and a whole new level of strength just like the lion itself.
Overview
FORTHING, in the sense of this vehicle’s name, is a representation of a lion that has been sleeping for a long time and is ready to be awakened. It has stored su icient energy to stand up to a new era and is ready to be the king of the market with the posture of awakening and moving forward… with certainly and trust. Lions are the mirroring reflection of bravery, confident, strength and power. It indicates FORTHING’s attitude of bravery, self-confidence, fearlessness and a whole new level of strength just like the lion itself.
Driving lessons by a car company!
Field: Automotive and cars
Concept Description:
Lots of their customers were new drivers. So, instead of the usual car feature talk, we thought, “Let’s teach them to drive in a fun way!” We wanted to be more like a friendly mentor, not just another car brand.
Concept Benefit:
Builds a stronger connection between Forthing and the youth. By offering driving lessons and advice, we’re more than just a car company – we’re a friendly companion on their driving journey.